Gloss tips & good talk.
Lipcare basics, shade guides and behind-the-scenes from the Nuru studio.
Gloss Tips
How to make your gloss actually last
Three small habits that keep your shine going from your morning commute to your last meeting.
Beauty
Finding your everyday shade
Not sure between Rouge Berry and Candy Blush? Here's how to think about it.
Behind The Scenes
Why we started with four shades, not forty
The thinking behind Nuru's first collection — and what's coming next.
Lipcare
The basics of healthy, gloss-ready lips
What's actually happening under your gloss — and how to keep lips comfortable underneath it.
Self-Expression
Gloss as a mood, not a rule
On picking colour based on how you feel, not what's "supposed" to match.
Nuru Stories
What "Unapologetically You" actually means
A closer look at the idea behind the name — and the brand.
More stories dropping soon.